The Importance of Graphic Design

The Importance of Graphic Design



Powerful graphic images & sleek designs in your marketing material will differentiate you from your competitors.

It’s true. While you may have a flourishing company, your competitors could have a more enticing visual appeal. The better your company image, the more long-lasting impression you have on your customers.

The graphic design process basically involves the combining of text with graphics to communicate an effective message. Effectiveness is composed of many variables and most do not realize how intricate design can be.
The most simple of products include:

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  • Layout & Arrangement
  • Readability
  • Balance & Rythym
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  • Size & Proximity
  • Images
  • Color
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By | 2017-01-22T17:31:51+00:00 April 24th, 2014|Branding, General Useful Information, Print, Signage, Web|0 Comments

About the Author:

Ernest is a brand strategist and image specialist with over 25 years in visual communications. Recognized by the industry as a master designer and an expert in his field. His specialties are in building brand identity, website design and visual marketing.